What you do speaks so loudly that what you say I cannot hear
Stephen M.R. Covey states "trust is one thing that changes everything. Trust is common to every individual, team, family, nation and organization." Mr. Covey continues with building an excellent compelling business case for Trust and how it is something you can get better at.
Having become a student of Covey's brand of trust the past 4 years, I've used his teachings in my daily practice of coaching, training and life. The one factor that stands out higher than any other is his 2nd core of credibility -
Intent: What's Your Agenda?
You can find this in his words and detail beginning with page 73, but I'll give you my version.
1. Words and Walk; the words and the walk must be the same every time. When they aren't, I lose traction with the relationship and everything slows down. When the words and walk are consistent, then our relationship speeds up and will grow.
2. Watch out for Blind Spots; be aware of the fact that we trust people based upon how much we trust ourselves and our own feelings about trust. If our tendency is to not trust, then relationships don't grow and business slows down. If we tend to blindly trust others, then we'll get burned. Subsequently, as we trust well, we'll build relationships and business between within those relationships will flourish.
3. Willingness to Win/Win; intentions and motives. Is everyone in the relationship pointed towards not only the same end mission or purpose, but also goals along the way and the basis for how to get there? Does everyone understand the other person's "win?"
My favorite Trust Behavior is -
Create Transparency (page 152): tell the truth in a way people can verify. Be real, open and authentic. Over deliver your disclosure.
Opposite is - hidden agenda / withhold information / not disclosing because "they didn't ask"
Counterfeit - masking the real behavior and agenda with hidden agendas and motives / being passively-aggressive / technically telling the truth (Covey has this as part of "Talking Straight" but in practice I've found it to be important here also)
Our lips and feet come out-of-sync in many ways and that can be driven by a lack of focus, the greed to sell something at the moment and volatility. Some of us don't even realize what we are doing at the time, others of us do and mistakenly think the end result is the only thing that matters.
Look over your shoulder and be aware of what you leave along the way; bad and good - improve on the bad and relish the good. Practice trust well.
To that end......